CANON

The Canon Expo 2015 showcases the latest of Canon's B2B and consumer products/services, a glimpse into future innovations and upcoming technology. It transforms the NY Javits Convention Center into a unique world. I was responsible for the creative direction/multimedia design of 'THE TUNNEL’, this is a collection of four large screens that spread the length of a large hallway, timed to play a brand film I created as an introduction to enter the Expo. And '‘THE CUBE’ which featured brand films for the zones of Canon technologies, daily scheduling for the Expo and live Instagram/Twitter feeds.